Privacy Policy

BEON PIXEL MEDIA INC ("BEON," "we," "our," or "us"), a Delaware C Corporation, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at beonpixel.com, use our platform at app.beonpixel.com, or interact with any of our services.

By using our services, you consent to the practices described in this Privacy Policy. If you do not agree, please discontinue use of our services.

1. Information We Collect

1.1 Information You Provide

We collect information that you voluntarily provide when creating an account, using our platform, or contacting us:

• Account Information: First name, last name, email address, and company name when you register
• Billing Information: Payment method details are collected and processed by our secure payment infrastructure. BEON does not store full credit card numbers on its servers
• Campaign Information: Campaign briefs, targeting preferences, ad copy, budget settings, and other inputs you provide when creating advertising campaigns
• Communications: Messages, support tickets, and correspondence you send to us

1.2 Information Collected Automatically

When you access our website or platform, we automatically collect:

• Device and Browser Data: IP address, browser type and version, operating system, device type, and screen resolution
• Usage Data: Pages visited, features used, click patterns, session duration, and navigation paths within the platform
• Log Data: Server logs including access times, error logs, and referring URLs

1.3 Advertising Campaign Data

When you use BEON to manage advertising campaigns, we collect and process:

• Campaign performance metrics (impressions, clicks, conversions, cost)
• Keyword and audience targeting data
• Ad creative content and extensions
• Budget and bidding information
• Quality scores and optimisation recommendations

This data is collected through our managed advertising infrastructure and is used exclusively to operate and improve your campaigns.

2. How We Use Your Information

We use the information we collect for the following purposes:

2.1 Service Delivery

• Create and manage your account
• Build, launch, and optimise advertising campaigns on your behalf
• Generate AI-powered campaign drafts, recommendations, and insights
• Process payments and manage your subscription
• Provide customer support and respond to your inquiries

2.2 Platform Improvement

• Analyse usage patterns to improve platform features and user experience
• Monitor platform performance, stability, and security
• Develop new features and services
• Conduct internal research and analytics

2.3 Communications

• Send transactional emails (account confirmation, password resets, billing receipts)
• Notify you of important changes to our services or policies
• Send marketing communications about new features or offers (with your consent, and with the ability to opt out at any time)

3. AI Data Usage

BEON uses artificial intelligence to power campaign generation, chat interactions, optimisation recommendations, and performance insights. Regarding your data and our AI systems:

• Your campaign data, briefs, and chat interactions are processed by AI models to deliver our services
• We do not use your individual campaign data to train AI models that serve other clients
• Anonymised and aggregated platform usage data may be used to improve the overall quality and accuracy of our AI capabilities
• No personally identifiable information is included in AI training datasets
• AI-generated outputs (ad copy, recommendations, insights) are based on the inputs you provide and general advertising best practices

4. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following limited circumstances:

4.1 Service Providers

We share data with trusted third-party providers who assist in delivering our services, including advertising networks, payment processors, and infrastructure providers. These providers are contractually obligated to protect your data and may only use it for the specific services they provide to us.

4.2 Advertising Campaign Delivery

To operate your campaigns, we share relevant campaign information (ad copy, targeting criteria, budgets) with advertising networks. This is necessary to deliver the core service you have engaged us to provide.

4.3 Legal Requirements

We may disclose your information if required to do so by law, regulation, legal process, or enforceable governmental request, or to protect the rights, property, or safety of BEON, our users, or the public.

4.4 Business Transfers

In the event of a merger, acquisition, reorganisation, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have regarding your information.

4.5 With Your Consent

We may share your information with third parties when you explicitly consent to such sharing.

5. Data Retention

We retain your information for as long as necessary to provide our services and fulfil the purposes described in this policy:

• Account Data: Retained for the duration of your active account, plus 30 days following account closure to allow for data export
• Campaign Data: Retained for the duration of your active account. Historical performance data may be retained in anonymised form for platform analytics
• Billing Records: Retained for 7 years to comply with tax and financial reporting obligations
• Support Communications: Retained for 3 years from the date of the last communication
• Server Logs: Automatically purged after 90 days

When data is no longer needed, it is securely deleted or anonymised so that it can no longer be associated with you.

6. Data Security

We implement appropriate technical and organisational security measures to protect your information, including:

• Encryption of data in transit using TLS/SSL
• Encryption of sensitive data at rest
• Access controls limiting data access to authorised personnel only
• Regular security assessments and monitoring
• Secure infrastructure with network-level protections

While we take reasonable steps to protect your information, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security but are committed to maintaining industry-standard protections.

7. Cookies and Tracking Technologies

7.1 What We Use

We use cookies and similar technologies to operate and improve our platform:

• Essential Cookies: Required for authentication, session management, and security. These cannot be disabled without breaking platform functionality
• Functional Cookies: Remember your preferences, settings, and interface customisations
• Analytics Cookies: Help us understand how you use the platform so we can improve features and performance

We do not use advertising or third-party tracking cookies on our platform.

7.2 Managing Cookies

You can control cookies through your browser settings. Disabling essential cookies may affect your ability to use the platform. Most browsers allow you to refuse cookies or alert you when cookies are being sent.

8. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal data we hold about you
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal data, subject to legal retention requirements
• Portability: Request your data in a structured, machine-readable format
• Opt-Out: Unsubscribe from marketing communications at any time using the link in any marketing email or by contacting us
• Restriction: Request that we limit the processing of your data in certain circumstances

To exercise any of these rights, contact us at dpo@cs.beonpixel.com. We will respond to your request within 30 days.

9. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to Know: You may request that we disclose the categories and specific pieces of personal information we have collected about you, the sources of that information, the business purpose for collecting it, and the categories of third parties with whom we share it
• Right to Delete: You may request deletion of your personal information, subject to certain exceptions
• Right to Opt-Out of Sale: We do not sell personal information. If this practice ever changes, we will provide a clear opt-out mechanism
• Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights

To make a CCPA request, contact us at dpo@cs.beonpixel.com with the subject line "CCPA Request." We may need to verify your identity before processing your request.

10. International Data Transfers

BEON is based in the United States. If you access our services from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where our infrastructure or service providers operate.

By using our services, you consent to the transfer of your information to the United States and other jurisdictions that may have different data protection laws than your country of residence.

11. Children's Privacy

BEON's services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child under 18, we will take steps to delete that information promptly.

If you believe a child has provided us with personal information, please contact us at dpo@cs.beonpixel.com.

12. Do Not Track Signals

Some browsers transmit "Do Not Track" (DNT) signals. There is currently no industry standard for how companies should respond to DNT signals. At this time, BEON does not respond to DNT signals. BEON provides first-party conversion tracking on our clients' websites as part of our advertising services. We do not track users across unrelated third-party websites.

13. Third-Party Links

Our website and platform may contain links to third-party websites or services. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party services you interact with.

14. Data Breach Notification

In the event of a data breach that affects your personal information, we will notify affected users and relevant authorities in accordance with applicable laws. Notification will include the nature of the breach, the data affected, steps we are taking, and recommended actions you can take to protect yourself.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Material changes will be communicated via email or platform notification at least 30 days before taking effect. The "Last Updated" date at the top of this page reflects the most recent revision.

Your continued use of our services after the effective date of any changes constitutes your acceptance of the updated Privacy Policy.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

BEON PIXEL MEDIA INC

Data Protection Officer: dpo@cs.beonpixel.com

General inquiries: support@cs.beonpixel.com